
Brand Awareness






The Brief
King Street Club Crawl, a popular nightlife experience in Toronto, wanted to increase awareness of their events and drive ticket sales. Their goal was to engage nightlife enthusiasts and position the crawl as the go-to way to experience Toronto’s club scene.
Our Solution
We created engaging brand awareness content that highlighted the energy and excitement of the crawl, showcasing the participating venues and the overall experience. To incentivize purchases, we promoted an exclusive ticket code, encouraging audiences to secure their spots while boosting conversions.
The Impact
The campaign successfully elevated awareness of the King Street Club Crawl and drove ticket sales through the promoted code. By combining immersive content with a direct purchase incentive, we positioned the crawl as a must-attend nightlife experience in Toronto.
Pages
@waveroom.toronto, @nightouttoronto, @whatstheplantoronto
521K
Impressions
2K
Shares
164
Link Clicks
164
Link Clicks
Impressions
132K
Shares
629
Heeger Billiard Club, a pool and billiard spot in North York, wanted to increase awareness and attract new guests to their space. Known for pool, billiards, and a relaxed social atmosphere, their goal was to become a go-to local hangout spot.
The Brief
We created engaging brand awareness content that highlighted the fun, laid-back vibe of Heeger Billiard Club while showcasing their pool and billiards experience. To boost authenticity and reach, we brought in a creator to capture and share their firsthand experience at the venue, content that resonated strongly with audiences and drove high engagement.
Our Solution
The campaign successfully boosted local awareness and brought new attention to Heeger Billiard Club. With the creator-led content performing exceptionally well, we strengthened their presence as a community hub for entertainment and socializing in North York.
The Impact
@waverooom, @waveroom.toronto, @nightouttoronto, @northlytoronto, @mustbetoronto
Pages
Brand Awareness








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info@zlrmedia.com
ZLR Media©2025
info@zlrmedia.com
ZLR Media ©2025